Data Analyst, User Acquisition (Digital Gaming)

Mattel Game Studios is hiring a User Acquisition Data Analyst to architect analytics, run experiment designs, and deliver growth-driving insights for its mobile gaming titles.

Advanced SQL (BigQuery), Experience with SKAdNetwork (CV schema, postback decoding), Applied statistics and experiment design (A/B testing, causal inference), Data visualization and dashboarding (Mixpanel, Looker, Tableau), Familiarity with Firebase, MMPs, App Store Connect, Understanding of mobile UA KPIs (CPI, ROAS, LTV, retention), Experience with attribution and privacy-first measurement, Strong stakeholder communication and storytelling, Python or R for modeling and automation (preferred), Experience with DSPs and ad networks