Director, Performance Marketing & Digital Content

Lead performance marketing and digital content for OC Sports & Entertainment to grow audience, drive ticket and leasing conversions, and optimize cross-channel campaigns.

Proven expertise in performance media, analytics, and cross-channel optimization, Experience with Google Ads, Meta advertising, and programmatic platforms, Strong understanding of digital creative, UX, and audience behavior, Experience managing agencies and digital production workflows, Ability to translate data into actionable optimizations and clear executive reports